In an interview with CareSmartz360, Caring Senior Service’s Director of Marketing, Devin Bevis, shared how a forward-thinking blend of talent, technology, and marketing is fueling operational success and franchise growth. Devin emphasizes the importance of hiring for culture fit, creating value-driven teams, and staying agile with tools like AI, YouTube Shorts, and multi-channel digital campaigns. His insights underscore how combining smart recruitment, streamlined operations, and modern marketing strategies gives franchise owners the competitive edge they need in a rapidly evolving home care landscape.
Read the full interview for actionable strategies and franchise expansion insights.